We are proud to have launched a responsive website for Annalect.com. A major player in the world of data analytics, Annalect sought to update their branding with a lighter, more flexible tone to allow for a more straightforward approach to content strategy. This was a year-long process as we first updated the branding, then addressed various collateral needs and finally completed the effort by overhauling Annalect’s digital channels.
The new website is a custom Wordpress solution that utilizes a more visual blog format. The site also integrates with a third party marketing and analytics platform. Additional features include a custom post type to handle executive profiles as well as a customized look and feel for Google Maps API. And, oh yeah — the site is fully responsive and works great across mobile devices.
We’re looking forward to launching additional enhancements later this year!